Video Technologies

Quick Time - Created by Apple, While most people & companies use Flash Player Etc. Apple only uses their own program Quicktime to show videos. The video file extension usually is (.MOV) Even though Quick Time is an Apple program, it is both available for Mac and Windows computers. People can download this Program for free but for a fee you can have Quick Time PRO, which enables you to fully experience the program.

MPEG-4 - Stands for Moving Picture Experts Group. MPEG-4 generally produces better-quality video that other formats. MPEG-4 is a compression/decompression technology that aims to achieve interactivity, efficiency and stability in narrow-band transmissions. MPEG-4 is also designed for low bit-rate devices such as mobile phones and technology - These devices are usually wireless.

MPEG - Is a digital video and audio compression format that was designed by the ISO (International Standards Organization) MPEG is a ‘lossy’ compression method which uses Interframe compression. Interframe Compression three types of frames which are: I-Frames, P-Frames and B-Frames. By doing this it means that it isn’t necessary to compress each entire frame but only the differences between them.

WAV - Wave Form Audio, Files that have the .wav extension are digital representations of sound. They usually take up a good amount of space to store. People who use sortware to rip files from an audio CD, it is usually stored in .wav format. Also standard windows sounds are stored in this way as well.

Windows Media - The Media Platform created by Windows.

MP3 - Is the MPEG audio layer 3 standard. Layer 3 is one of the three coding schemes for the compression of audio signals defined by the MPEG committee. It uses perceptual audio coding to remove the redundant parts of a sound digital.

Mbps - Short for Millions of bits per second. It is a measure of bandwidth, An ethernet connection can run at 10 Mbps the average household modem still runs are 56.6 Kbps (Kilobits per second)

Kbps - Short for Kilobits per second, This is the rate which data is sent over a communication line. Typical households run at 56.6 kbps.

Digital Video - This is the key to content when streaming media. Digital video is an alternative way or storing or distributing video. IT is usually converted from an analog video source.

Compression - The reduction in the size of data that allows users to save space or transmission time. Compression is performed by a program which uses an algorithm or formula to determine how best to compress and decompress data.

AVI - Short for Audio/Video Interleaved. It is a Microsoft-specified format for saving audio and/or video clips. It is referred to by windows as “Video for Windows”. You can play the files through the Media Player in windows or through many popular browser plug-ins multimedia players.

Buffering - This occurs when a streaming media player is saving portions of a streaming media file to local storage for playback. Most streaming media players buffer a small percentage of streaming media presentation before beginning to play it. Buffering can take a long time to complete especially when streaming long videos e.g. Movies online. It can take up to several hours depending on the users internet connection speed.

FLV - Flash Video is used to deliver video over the internet using Adobe Flash Player - Initially produced by Macromedia. Flash video content may be embedded within SWF files. There are two different video file formats defined by Adobe Systems and supported in Adobe Flash Player: FLV & F4V.

Encoder - A software application or hardware which is used to compress audio and video signals for the purposes of streaming.

DVD - Also known as Digital Versatile Disc, or Digital Video Disc. It is an optional disc-storage media format, and was developed and invented by Sony, and Phillips in 1995. Its main uses are video and data storage. DVD’s are the same dimensions as compact discs but store more than six times as much data as them.

CD-ROM - Compact disc read-only memory. Is a pre-pressed compact disc that contains data accessible to, but not writable by, a computer for data storage and music playback. CD-ROMs are popularly used to distribute various software, including games and multimedia applications. Some CDs hold both computer data and audio and being able to play on a CD Player where as some CDs can only be used on a computer only - These are called enhanced CDs.

Mobile Devices - Also known as cellphone device, handheld device, handheld computer or handheld. It is a portable computing device which usually has a display screen with either a touch input or a mini keyboard.

Email Attachment - This is a computer file sent electronically to another person. It is usually sent along with the Email, the file is not a separate message. The standard internet email format, messages and their attachments are sent as a single multipart message.

Kiosks - Allows the user to interact with usually a touch screen, kiosks can be found in major shopping places around the country, shops such as Argos - to order and buy products in a quick and easier way


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